The Pulse Youth 4 Peace campaign, as part of the “Get Involved” initiative, highlights the importance of youth engagement in shaping Ghana’s future while emphasizing the values of peace, unity, and ethical participation. The campaign’s tagline, “Get involved but…”, serves as a positive call to action while cautioning against negative behaviors like violence or electoral malpractice commonly associated with elections.
Using hashtags such as #GetInvolvedbut and #CountedbytheYouth, the campaign aims to spark a nationwide dialogue on responsible voting. Key messages include refraining from election violence, avoiding illegal handling of ballot boxes for political gain, and refraining from insulting or harassing others based on political affiliations.
To support the campaign, notable Ghanaian figures like actor Adjetey Annan, singer Sefa, actress Yvonne Okoro, actor James Gardiner, and social media influencer Kaly Jay have joined forces to spread awareness. These celebrities will share short video messages on social media platforms leading up to the election, encouraging Ghana’s youth to actively participate in the electoral process while considering the long-term impact of their actions on the country’s future.
Additionally, the campaign includes a youth-focused program called “Counted by the Youth,” designed by young individuals to address key issues relevant to the youth during the election period. Bi-weekly episodes will be aired on Pulse Ghana’s YouTube channel, providing a platform for young voices to discuss topics such as economic concerns, education policies, and healthcare initiatives. The show aims to empower young voters to make informed decisions and instill a sense of civic responsibility and pride.
Furthermore, the campaign invites young people nationwide to share their personal stories and aspirations on social media using the hashtags #GetInvolvedbut and #CountedbytheYouth. This initiative aims to create a supportive online space where young individuals can express their hopes, fears, and ideas for Ghana’s development in a nonpartisan environment.
As the election draws near, Pulse Ghana remains dedicated to amplifying the voices of young people and advocating for a peaceful and fair electoral process. Through “Get Involved,” Ghana’s youth are encouraged not only to vote but to do so responsibly, contributing to a secure and united future for the nation.