Rebag, a leading luxury resale company, recently announced its partnership with Luxury Stores on Amazon, offering nearly 30,000 authenticated pre-owned luxury items from top brands like Cartier, Chanel, and Hermès. This move expands Amazon’s presence in the secondhand fashion market, joining other vintage luxury storefronts like myGemma and What Goes Around Comes Around.
While Rebag may be smaller than giants like The RealReal and Vestiaire Collective, its tech-driven approach sets it apart. The partnership with Amazon allows Rebag to scale quickly without the need for physical storefronts, making it a convenient option for shoppers looking for luxury items online.
With the rise of the secondhand market, expected to grow faster than the overall global apparel market, Rebag and Amazon are poised to play a significant role in the future of fashion. The global resale demand is projected to reach $367 billion by 2029, making luxury resale more accessible to a wider audience.
Founded in 2014 by Charles Gorra, a Harvard Business School graduate with experience in finance and fashion-tech, Rebag has built consumer trust and driven growth in the luxury resale market. The partnership with Amazon allows customers to easily access authenticated luxury items with fast delivery, making rare finds more accessible.
With brick-and-mortar locations in key cities and now a presence on Amazon, Rebag is making luxury shopping more convenient than ever. The partnership with Amazon comes at a time when shoppers are seeking luxury goods at more affordable price points due to inflation.
Amazon’s expansion into luxury resale signifies a shift towards making luxury items more accessible on a global e-commerce platform. With the convenience of ordering groceries, essentials, and luxury items all in one place, Amazon is becoming a one-stop destination for all types of purchases.
In conclusion, the partnership between Rebag and Amazon is a game-changer in the luxury resale market, offering customers a wide range of authenticated pre-owned luxury items with fast delivery. With the growing demand for secondhand fashion, Rebag and Amazon are well-positioned to meet the needs of modern shoppers looking for high-quality luxury items at more affordable prices.
