Google has announced a price increase for its 100GB Google Drive storage plan in Nigeria, with the monthly subscription fee rising from ₦950 Naira to ₦1,900 Naira. This change is set to take effect on March 28, 2025, impacting Nigerian users who rely on Google One for cloud storage for Google Drive, Gmail, and Google Photos.
In a notification to customers, Google informed users that the price would automatically increase to ₦1,900/month on the specified date, with the option to cancel the subscription at any time through Google Play. This adjustment follows a previous price increase that came into effect on February 18, 2025, affecting select countries in Africa, including Nigeria, Egypt, Ghana, and the United Republic of Tanzania.
The decision to double the current cost of the Google One subscription may be attributed to various factors, such as increased operational expenses and currency exchange rate fluctuations. This price hike comes at a time when digital storage has become essential for both personal and professional purposes, prompting users to reassess their storage needs and budget accordingly.
The rising costs in Nigeria have been a trend across various industries, with businesses adjusting prices in response to inflation. In January, the Nigerian Communications Commission (NCC) approved a tariff increase for telecom operators, which leading companies like MTN and Airtel have already implemented. Additionally, pay TV provider Multichoice raised the prices of DSTV and GOtv plans by up to 21%.
As the implementation date approaches, Nigerian users are advised to review their current usage and consider adjusting their storage strategies to accommodate the upcoming price increase. It is essential for individuals and businesses relying on Google Drive for document backup and file storage to plan ahead and make necessary adjustments to their budgets.
In conclusion, the price hike for the Google One subscription in Nigeria reflects the broader economic landscape in the country, where businesses are facing increasing operational costs and adjusting prices accordingly. Users are encouraged to stay informed about these changes and make informed decisions regarding their storage needs and budget management.