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African News Herald > Blog > Politics > Black churches push back against Trump-fueled anti-DEI wave
Politics

Black churches push back against Trump-fueled anti-DEI wave

ANH Team
Last updated: June 20, 2025 2:28 am
ANH Team
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Black church leaders are stepping up their efforts to hold corporate America accountable for their diversity, equity, and inclusion policies. This comes as companies are scaling back these initiatives in response to President Donald Trump’s push to end DEI programs nationwide. The pressure from these church leaders is seen as a way to counterbalance Trump’s aggressive stance and to ensure that companies recognize the value of the African American community.

Contents
The Power of Federal LawChallenges for the ChurchSeeking Balance

Pastor Jamal Bryant, based in Georgia, initiated a boycott of Target after the retailer announced it was curtailing its DEI initiatives in January. Bryant emphasized that DEI is not charity but a partnership, and questioned why companies would accept the dollars of the African American community while not standing with them on important issues.

Following Trump’s election, major companies like Meta and Google rolled back their DEI commitments made after the murder of George Floyd in 2020. Trump, upon returning to office, signed an executive order eliminating DEI practices in the federal workplace, labeling them as “dangerous, demeaning, and immoral race- and sex-based preferences.”

Despite this, Black church leaders like Bryant and Frederick Haynes are leading the charge in holding companies accountable for their actions. Bryant’s movement has gained support from thousands of churches and hundreds of thousands of individuals who have pledged to boycott Target. Haynes emphasized the moral responsibility of companies to prioritize diversity, equity, and inclusion.

Rev. Al Sharpton, who supported Bryant’s Target boycott, noted the effectiveness of company boycotts in pushing back against the rollback of DEI initiatives. He compared the impact of boycotts to the Montgomery bus boycott, which led to changes in the law. Sharpton believes that hitting companies where it hurts, their bottom line, is a powerful strategy for social change.

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While the impact of these boycotts on companies’ bottom lines is difficult to measure, Target’s CEO acknowledged a sales drop following their decision to end DEI programs. Target reiterated its commitment to inclusivity but recognized the challenges posed by consumer reactions to their policy changes.

Sharpton is planning a rally on Wall Street on the 62nd anniversary of the March on Washington for Jobs and Freedom, emphasizing the need for diversity in all aspects of business. He sees the Black church as a key player in these efforts, given the consumer power of church attendees.

However, Sharpton acknowledges the challenges of maintaining public attention and engagement in these boycotts, particularly as Trump and other distractions flood the media landscape. The church cannot bear this burden alone, and collaboration with other activists and organizations is crucial in the fight to preserve diversity initiatives in the face of opposition from the president and corporate America.

As the debate continues over the separation of church and state, one thing is clear: the government holds the power to implement laws that can affect the entire nation. This authority can have a significant impact on various aspects of society, including religious practices and beliefs.

The Power of Federal Law

When a law is passed at the federal level, it applies to the entire country. This means that decisions made by the government can have a far-reaching impact on individuals and communities across the nation. In some cases, these laws can directly affect religious institutions and practices, leading to debates and discussions about the role of the church in society.

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Challenges for the Church

While the church plays a vital role in shaping moral and ethical values, it may face challenges when federal laws conflict with its beliefs. In some cases, the church may not have the authority to overturn these laws on its own. This can lead to tensions between religious groups and the government, as they navigate the complex relationship between faith and governance.

Seeking Balance

As the debate over the separation of church and state continues, it is essential to find a balance that respects both religious freedom and the rule of law. This requires open communication and collaboration between religious institutions and government officials to address conflicting issues in a constructive manner.

Ultimately, the relationship between church and state is a complex and evolving one. While the government holds the power to implement federal laws that can impact religious practices, the church also plays a crucial role in shaping moral and ethical values in society. By working together and respecting each other’s authority, both entities can navigate these challenges and uphold the principles of democracy and freedom for all.

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