The 2025 Ghana Corporate Brands Awards, organized by Maven Communications Ghana Ltd, took place in a lavish setting at the Mövenpick Ambassador Hotel Accra on Saturday, August 23rd. The event, held under the theme “Mastering the Future: Recognizing Excellence through Strategic Branding and Leadership,” brought together influential corporate leaders, visionary entrepreneurs, and industry pioneers who are shaping Ghana’s economic landscape.
This prestigious awards ceremony is a significant event in Ghana’s corporate calendar, celebrating organizations that have shown exceptional commitment to brand excellence and innovative leadership practices. Maven Communications, the premier event management company behind the awards, aims to “inspire creativity and change in service delivery” while delivering “five-star events with measurable results.”
At the 2025 Ghana Corporate Brands Awards ceremony, Mr. Abdul Razak Baba, Deputy CEO of the Ghana Investment Promotion Centre (GIPC), delivered a compelling address as the Guest of Honour, urging Ghanaian businesses to become ambassadors for the national brand. He commended the award winners, emphasizing that successful brands are built through deliberate vision, consistency, and resilience.
Mr. Baba framed Ghana as a brand undergoing strategic transformation under the leadership of His Excellency President John Dramani Mahama. He called on corporate leaders to become active ambassadors for the country, showcasing Ghana as a nation of ideas, creativity, and excellence.
Highlighting the GIPC’s role in positioning Ghana as a globally competitive brand and investment destination of choice, Mr. Baba stressed the importance of raising the bar and demonstrating that Ghanaian businesses can compete at the highest standards.
In an exclusive interview, Mr. Seth Jojo Danso Asante, Events Director for Maven Communications, revealed the rigorous selection process for the awards. Nominated companies are evaluated based on factors such as corporate social responsibility, market influence, product quality, and the effectiveness of their corporate brand messaging.
The event underscored the connection between effective leadership and brand success, with awarded companies demonstrating how leadership excellence translates into tangible business outcomes. Bel Beverages by Blow Group of Companies was recognized as Manufacturing Brand of the Year, while other winners included Indo-Industries Ghana Ltd and B5 Plus.
Looking ahead, Mr. Asante identified currency stability as a significant challenge for businesses, noting the impact of currency fluctuations on trade and imports. He also commended the government for addressing the electricity crisis.
The event celebrated Ghanaian corporate achievement, recognizing brands that have shown exceptional market leadership and innovation. The Municipal Chief Executive for Ho West highlighted the importance of acknowledging businesses’ contributions to the Ghanaian economy.
Industry experts rigorously evaluated award candidates through a comprehensive market survey, considering factors such as corporate social responsibility, innovation, product quality, and market impact. The winners were assessed against criteria including brand consistency, leadership, product/service quality, and market growth.
Notable attendees at the event included government officials, industry leaders, and traditional rulers, underscoring the broad support for recognizing and celebrating outstanding business achievements in Ghana.
