The vegan streetwear trend is making a strong comeback and is poised to take over both urban and fashion scenes. The fusion of haute couture with urban streetwear has created a bridge between luxury and everyday fashion, making high-fashion aesthetics more accessible to all.
One of the standout pieces of this season is The Rasant by Stella McCartney. This sleek unisex silhouette pays homage to the Adidas Monza trainer, which was a key feature in McCartney’s first collection. The collection seamlessly blends high-fashion design with athletic influences, creating a versatile and stylish look.
Stella McCartney, born to Beatles legend Paul McCartney and photographer Linda McCartney, was raised in an environment that valued creativity and activism. Her commitment to animal rights and environmental consciousness has been the driving force behind her sustainable fashion empire. Since launching her fashion house in 2001, she has become a leader in ethical fashion, continuously pushing boundaries and innovating in the industry.
McCartney’s legacy includes notable milestones such as the launch of the Adidas by Stella McCartney performance wear line, the introduction of the popular Falabella bag, and designing Team Great Britain’s Olympic uniforms. She has also ventured into menswear, introduced vegan leather garments, and collaborated with Adidas on the first vegan football boot.
Her brand now includes women’s ready-to-wear, unisex capsules, kids’ collections, accessories, swimwear, lingerie, and ongoing collaborations with Adidas. With stores worldwide and online shopping available in 100 regions, her designs are accessible to a global audience.
The Monza streetwear trend, inspired by motorsport aesthetics, is gaining traction in the fashion world. Stella McCartney’s Adidas collection for SS25 embodies this trend, combining high-fashion design with high-performance technologies. The collection features dynamic layers, earth-and-water-inspired prints, and a vibrant color scheme that highlights movement and energy.
With the Monza streetwear trend on the rise, led by Adidas by Stella McCartney, we can expect to see a shift towards more dynamic and fashion-forward styles on runways and city streets. This cultural shift towards combining athletic influences with contemporary fashion is set to dominate the fashion scene in the coming seasons.
