Marelize van Zyl – Leading the Way as CEO at Aspire Art
Marelize van Zyl – CEO at Aspire Art
Art has emerged as a compelling alternative investment option, offering the potential for value appreciation over time. The global art market, valued at US$552 billion in 2024, is expected to grow to US$585.98 billion in 2025 and US$944.59 billion by 2033. This growth is fueled by the interest of high-net-worth individuals in including art in their investment portfolios alongside traditional assets.
While high-end art acquisitions are popular among affluent collectors, emerging artists present an opportunity for new collectors to invest in more affordable pieces that have the potential for significant returns. However, understanding the factors that influence an artwork’s value, such as the artist’s reputation and the artwork’s significance, is crucial for making sound investment decisions.
Expert advice plays a vital role in guiding art collectors towards pieces that not only hold their value but also appreciate over time. As illustrated by success stories like Georgina Gratrix, Lisa Brice, and Cinga Samson, investing in emerging artists can lead to substantial returns when supported by knowledgeable guidance.
At Aspire Art, we prioritize promoting the work of women artists who have been historically overlooked. Pieces like Gladys Mgudlandlu’s “Drought” showcase the potential for significant appreciation in value over time, highlighting the importance of recognizing and supporting underrepresented artists.
Specializing in 20th-century, modern, and contemporary art, Aspire Art offers curated auctions, exhibitions, and valuation services to assist clients in navigating the art market and building meaningful collections. Our commitment to selecting quality artworks ensures that each piece we auction is carefully researched and presented with historical and cultural context.
For aspiring art collectors, online art auctions provide a gateway into the art world, offering accessibility and flexibility in acquiring artworks. Aspire Art’s introduction of a buy now, pay later model further enhances the purchasing experience, allowing buyers to invest in art over time.
Building an art collection requires patience and strategic planning, with a focus on long-term goals. While established artists like Irma Stern offer stability in value preservation, investing in emerging talents presents an opportunity for more affordable acquisitions with the potential for significant appreciation.
In the current buyer’s market, there has never been a better time to start collecting art. By carefully selecting artworks and leveraging expert advice, collectors can lay a strong foundation for future appreciation and enjoyment of their art investments.
For more information on Aspire Art’s auctions: https://www.aspireart.net/upcoming-auctions
About Aspire Art
Founded in 2016, Aspire Art is an auction and consulting business specializing in contemporary African art and Black Modernist works. With a focus on 20th-century, modern, and contemporary art from Africa, Aspire Art offers auction services, exhibitions, and valuation and advisory services to private clients and corporations.
The team at Aspire Art comprises specialists with extensive knowledge and industry experience in African art, providing clients with valuable insights, fair advice, and trend forecasting for a rewarding art-collecting experience.
